And, that falls back to what I said earlier about getting specific. If you are a successful technology coach, and I mean successful at getting clients, AND at delivering successful results to your clients once you do get them, you’ve probably found that some of your clients tend to get better results, so who are they? And what kind of measurable result do they get?
Think back to your childhood... how did you learn to do something new? Chances are you learned all the basics of life – reading, writing, arithmetic and more – in school. Maybe you played soccer or guitar; it’s a good bet you had a coach for that. Now that you’re an adult, do you think you can learn new things – like setting up an internet marketing website – simply by teaching yourself? You probably can, but is that the most efficient or effective method?
On one such occasion we technology coach went to the White River in northern Arkansas near the Bull Shoals Dam. I had heard about a fishing guide there named Johnny – who was said to be the best- and so we booked him, our hotel, and we headed north. The experience turned out to be one of the best ever and we caught fish everyday.
You will be using the tips that they share, therefore you need to make sure that your coach has spent several years in the industry. They must be very successful in this field so that they can be a credible source of information. Otherwise, you will not be able to rely on the information they provide, as they do not have the experience to back up what is being taught.
A good business coach is someone who has been trained to be a coach at an accredited coaching school. Coaches learn how to listen, ask powerful questions, give advice so people will listen and several other key skills. In addition, they may specialize in a particular type of coaching. They may be a life coach, marketing Coach or executive coach.
Tom Landry, former coach of the Dallas Cowboys once said, “My job is to make the guys do what they don’t want to do, so they can be who they’ve always wanted to be.” Often that’s my job as an organizing consultant! Successful people make a habit of doing what failures don’t like to do — and that frequently includes getting organized!
Simply put: a coach is one who builds, supports, and encourages another person. They help to train the other for success. When we look at an athlete coach you find that the coach doesn’t work with just anyone. he recruits the best talent and builds, support and encourage the talent that’s already there. The marketing Coach is someone who does the same. The best coaches tend to be selective about who they work with and then they work with the client to build, support and encourage their clients business and talent.
The secret to getting coaching clients for any kind of coach is basically the same. I wish it wasn’t a secret but 99% of all coaches don’t know these answers, so, I guess it is a well kept secret anyway.
So… you’ve got your brand spanking new website all set up and ready to go. But is it designed with your target market in mind? Does it do a good job of capturing visitor data? Is it optimized for search engines? An internet marketing coach, much like a golfing instructor who watches your swing to correct it, can take a look and give you immediate pointers, then focus on those areas in which your skills are lacking.
I had an agent email me this morning and say angrily that all I keep talking about is marketing and technology. He said I knew nothing about real estate or marketing and that I was an idiot. I asked him how he heard about us. Angrily he said he was reading our blog. And I’m the idiot. Marketing is everything!
You basically need help in developing an online blueprint. Their is well over billions of different website, but their is still a way for any business to gain foot into all that clutter. As long as you can clear pin point directions, there is nothing stopping you from having a successful web footprint.
When I’d visit some of the local coaching organizations I’d hear other coaches talking about not making more than a few hundred dollars a year, not charging more than a hundred dollars a month for hours of work, and some even laughing at the speaker who was telling them how to make hundreds of dollars per hour, and thousands per month easily. They just didn’t believe that a coach, at least anyone in that group, could possibly make the kind of money that the speaker was telling them was possible. Sometimes their belief systems was keeping them from even trying those things, after all, they hadn’t seen any of those results.
Get the support you need. We’re usually too close to our business to view it objectively and recognize what opportunities are right in front of us. So, reach out for the support of a marketing coach or consultant to review your plan, give you insight on what strategies best suit your goals, and to give you the motivation you need to move forward. Even if you hire the coach for just one session, it will help you to get moving on the right path.